So we’ve finally been given a sneak preview of iOS7 and the internet is now aflame with opinion. I find the reaction to iOS7 as interesting, if not more interesting than the changes they’ve announced.
Since the announcement that Jony Ive was getting involved with iOS speculation about what he would do to it was rife. Skeuomorphism was dead [hurrah!] and iOS, which is getting to be a venerable OS, would be given a facelift. The irony is that, although large portions of both Haters and Fanbois could agree that iOS needed an update, now it’s come everyone is up in arms claiming Apple has screwed the pooch.
The cries of “you’ve ruined it, change it back!” seem to be a common theme for the Facebook generation – just look at every single Facebook update ever – and it’s not just limited to Facebook. Those people I know who have actually used iOS7 have been pleasantly surprised; even those who were secretly hoping to hate it. This is a big change for Apple and one of the first big steps in a post Jobs world. The sensible people are sitting up and taking notice, including those on the opposite side of the fence in Camp Android. Apple have a tendency of upsetting the apple cart [if you’ll excuse the pun] with these kinds of moves and people generally didn’t notice until it’s too late. The smart money has cottoned on to this.
Yes, Apple may have screwed the pooch – I don’t know, I haven’t used it. The baying hounds who proclaim Apples downfall at every turn may be right this time (after all, it stands to reason that they will eventually be right), but lets get iOS7 released and into the hands of everyone for a few months before we call it. I suspect that after the shock of change has worn off people will be asking why Apple didn’t do it sooner. I certainly can’t wait to get my hands on it.